
JAN
ZÁLUSKÝ
I have been helping companies, their stories, and their products gain visibility for over ten years. Throughout my career, I have worked with corporations, medium-sized businesses, as well as solo entrepreneurs. As the head of the content team at Economia, a major Czech media house, I was part of the creation of hundreds of digital and print projects that helped clients raise awareness about themselves.
I expanded my knowledge of trends in corporate content as a long-time jury member of a prestigious Czech content marketing competition.
In recent years, I have been taking care of clients through my own PR and content studio, Writo.
I don't promise miracles or instant media fame after one phone call.
What I do promise is honest and meticulous work — the kind that, in the end, makes the most sense. Whether it's building a company's reputation and that of its products, creating business content for customers, partners, or employees, or producing events that people will remember — every solution we design is tailored and has a clear goal: to reach the right audience, effectively and understandably.
My superpower? I quickly recognize when we can truly help — and when it's better to guide you toward specialists elsewhere. Because once we take on a project at Writo, we need to be sure that you've chosen the right people to work with your company's name.

MARCELA
ŠTEFCOVÁ
I help brands get noticed where it really matters. And not just noticed — I make sure your customers not only see you, but remember you.
With nearly two decades of experience in communication and public relations, I can quickly identify what resonates with your clients and create solutions that work. I'm also happy to support you with events, internal communication, or media training.
Over the course of my career, I've had the opportunity to work with startups as well as established players in industries like engineering, logistics, real estate, finance, healthcare, law, energy, and IT. I've also worked on the media image of public organizations, so I understand their specific needs and requirements.
My superpower?
I can explain even the most complex topics — both in writing and in speech — in a way that anyone can understand, whether they're an expert or a complete beginner. I combine logical and technical thinking with creativity, which allows me to develop custom-made solutions that are not only original, but also effective.